Digital Marketing Blog | Industry Trends & News | Perfect Search™
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On October 27th, Google rolled out the BERT algorithm update. Here are our major takeaways.
I think I'm addicted to Uber. Beyond just minimizing my commute time, Uber has become useful to me for so many reasons, and it's hard to imagine my life without it. Here are some of the ways it's improved my life.
With so much website traffic now coming from mobile phones, it is extremely important to ensure that your site is optimized for mobile. Here are some helpful tips for delivering a mobile experience that will satisfy Google as well as your potential customers:
One of the newer channels for digital advertising is reddit.com, a website known as “the front page of the Internet”. Because of its high potential for engagement, reddit becomes a very interesting advertising option for businesses.

As of January 2015, Google announced that they have made the process of becoming a Google Trusted Store an easier process. If you or your client are an e-commerce site, becoming a Google Trusted Store will set you apart from your competitors in the online space.

One discussion that is popular in the world of digital marketing is the topic of content marketing versus search engine optimization (SEO). While some people used to make a distinction between the two strategies, today content and SEO are incredibly intertwined.
I’ve recently taken a different approach to improving my lifestyle. I’ve decided to find permanent, scalable solutions, not quick fixes. Here are 2 examples of my attempt to find permanent solutions in the past few months:

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