Digital Marketing Blog | Industry Trends & News | Perfect Search™
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On October 27th, Google rolled out the BERT algorithm update. Here are our major takeaways.

Pokémon Go is doing weird things to me. I’m walking around town for hours with my friends to catch imaginary monsters on the weekend. I’m purposefully taking longer routes back home from work to pass as many PokéStops as I can. I’m burning through my cell phone data in record time.

Whenever Google announces something major, the tech industry freaks out almost as much as the Hollywood industry spontaneously combusts when Taylor Swift gets a new bae.
Timing is everything when it comes to making a lasting impression on social media users with increasingly shorter attention spans. Successful marketing wins over online audience with well-timed tweets, captivating photos and/or simple Vine videos.
Let’s be honest. Identifying your target client or customer isn’t easy. It sounds like it should be, but it’s not that simple.

A short list of things you’ve probably been anxiously awaiting: the new Ghostbusters reboot, the Red Line, and, of course, the new “JAsk Me Anything” series—where we ask our Junior Analysts (JA)..anything.

The discrepancy between the Google Search Console stats and your own search is commonplace now. This is life in the era of personalized search results.

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