On October 27th, Google rolled out the BERT algorithm update. Here are our major takeaways.
Penguin. Panda. Hummingbird. No, we're not talking about the latest exhibitions at the zoo. We're talking about Google's search result ranking algorithms that crawl your web pages in order to rank them.
Content marketing. If you definitely feel like you understand “content” and you’ve got a firm grasp on “marketing,” but the two words combined stump you, read on.
Metadata. Sounds fancy, right? It seems like some sort of crazy technical code that only a senior web developer understands—but that’s not the case. No need to fret any longer, my fellow non-developers.
Whether you’re new to paid search and social advertising for your business or you’ve been in the game for a while, you should always think about the most important numbers to track. Study up on conversions now.
Big. News. Perfect Search Media is now a Google Premier Partner! We’ve been a Google Partner for a while now, but since Google rolled out their Premier Partner status, it was time for an upgrade.
Could you describe your job to someone from the Wild, Wild West? Unless you work in a saloon, we bet it might be tough.