On October 27th, Google rolled out the BERT algorithm update. Here are our major takeaways.
When's the last time you checked up on your site's old content? It's not ancient history. Here's why updating old content helps your site.
Are you running a branded campaign for your business? If not, we've got some good reasons why you should change your mind.
Our CEO Ajay revisits his 4 Pillars of Happiness. Are you making time for friends & family? Ajay is.
What's the best way to win localized search results? Stay away from duplicate, irrelevant local doorway pages. Look to one-of-a-kind "unicorn" content.
This month, we’re getting to know Kayla Hammersmith, Manager of Copywriting & Content Strategy. Read her spotlight now.
Don't forget about micro conversions. Even though purchases are often your ultimate goal, smaller touchpoints tell a powerful story about your users.