Digital Marketing Blog | Industry Trends & News | Perfect Search™
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On October 27th, Google rolled out the BERT algorithm update. Here are our major takeaways.

Spoiler alert: Exact match is less exact than it used to be. Find out what happened and how it affects your search accounts. 

New season, new spotlight. It’s time to learn more about our new Director of Business Development, Tim Wagner.

Over 150 million people use Snapchat every day. With so many eyes on Snapchat daily, it’s worth considering if Snapchat advertising is right for your business.

Or: how Zuckerberg & Co. have changed the digital marketing game to help you better understand your target audience.

Over the past few months, non-profits have pushed their marketing efforts into high gear. And we’re taking notice.

Take a shot at the cross-platform, digital marketing mecca that is March Madness and you’ll be a marketing winner—without having to step onto the court.

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