Digital Marketing Blog | Industry Trends & News | Perfect Search™
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On October 27th, Google rolled out the BERT algorithm update. Here are our major takeaways.

Don’t stress out over your next digital marketing phone interview. Instead of turning your cell on airplane mode, check out these 5 tips.

So many ad campaigns focus on driving new users to your site. It’s easy to forget about the power of remarketing. Discover how remarketing can help your business can make your ad campaigns more efficient.

After a two-year hiatus, Google has confirmed that it's allowing emoji to appear in the SERP. What does this mean for your site? Let’s get our thinking face emoji on.

Sometimes, a small AdWords update can have a huge impact on your search campaigns. Check out 7 AdWords tips to take your account to the next level.

Twitter isn’t just a source of iconic content. Companies are changing how they engage with the platform. If you think Twitter is going out of style, think again.

For struggling publishers and retailers, experimenting with editorial and e-commerce seems like a logical step. But it’s not easy to pull off – here are 3 brands doing it right.

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