Digital Marketing Blog | Industry Trends & News | Perfect Search™
google logo with bert in the middle of the 2nd o
On October 27th, Google rolled out the BERT algorithm update. Here are our major takeaways.

Content has always been king--but semantic search makes content creation for user intent even more important. Discover what semantic search is and why it matters for your website.

Let's get to know Drew Gorenz. He isn't just a first rate Analyst of Search and Social Strategy, he's an aspiring Halloween-themed burrito restaurant owner.

Since we’re Premier Google Partners and have access to the beta (#humblebrag, #sorrynotsorry), we’ll fill you in on the new AdWords interface. 

If you've already studied up on the early stages of the higher education sales funnel, you're ready to hit the books on achieving your end goals. Class is now in session.

Besides looking up shark facts, prospective students are also using their access to information to search for colleges--and they’re starting those searches early. 

Perfect Search Media won two (yep, count 'em--two!) dotCOMM awards. 

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