Posts by Alyssa Mattero
As a social media marketer, it can be frustrating to hear others say that social media offers no business value. Some people may not believe that engagement or social interactions can lead to an increase in sales.
Here are some digital marketing tricks to deal with the fierce competition online among dentists.
Whether you're advertising for Saks Fifth Avenue or a boho fashion boutique, pay-per-click advertising is one of the best ways to increase online sales. Read on to learn how and why PPC advertising is effective & cost-efficient for retail.
A personal-professional twitter (PPT) account is an account that is created for business purposes that utilizes the advantages of personal account characteristics. PPT accounts have an advantage over traditional brand or business accounts because they allow users to connect with a person rather than corporation.
A strong medical marketing strategy should differentiate from strategies of other industries.
This study began with keyword research of 3 common search terms, “Chicago Lawyer,” “Chicago Law firm,” and “Chicago Attorney.” Why these three terms? Because they are the most broad, relevant keywords with the highest search volume for this industry and location.