Digital Marketing Blog | Industry Trends & News | Perfect Search™
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On October 27th, Google rolled out the BERT algorithm update. Here are our major takeaways.

Twitter isn’t just a source of iconic content. Companies are changing how they engage with the platform. If you think Twitter is going out of style, think again.

Spoiler alert: Exact match is less exact than it used to be. Find out what happened and how it affects your search accounts. 

Over the past few months, non-profits have pushed their marketing efforts into high gear. And we’re taking notice.

Unfamiliar with machine learning and natural language processing? Time to get caught up. These new technologies will transform the digital marketing industry.

Facebook recently released two new advertising options on…the Facebook Messenger app. With over one billion monthly active users as of July 2016, this becomes another platform deserving of your attention.

Ready to get more productive? We got you. Find out our 6 favorite tools for improving your workflow.

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