Social Media | Digital Marketing Blog | Perfect Search
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Instagram's growing ad share reminds us of the ever-changing landscape of social advertising. Check out these tips to take full advantage of Instagram Story ads.

Don’t let writer’s block get the best of you. Want to keep your Facebook ad copy fresh and engaging? Try something new.

Here are 5 handy tips on how to optimize your online presence when searching for a new job. If you follow these guidelines, you’ll boost your chances of hearing back from your potential dream job.

These days digital marketing is just as much "by the people," as it is "for the people." Just because the internet didn't exist in Abe Lincoln's time doesn't mean it doesn't apply.

Lookalike Audiences - a lot like cloning your most desirable customers (but without those nasty, Jurassic Park style side effects). What does Facebook's recently-added value-based tool mean for your business? 

Famous pets have taken Instagram by storm. What can the likes of Grumpy Cat and Doug the Pug teach us about marketing? As it turns out, a lot. 

It should come as no surprise that weather can affect your business, especially if you have a brick and mortar establishment—but you don’t need to have a physical location to adjust your marketing strategy.

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