Marketing | Digital Marketing Blog | Perfect Search
Marketing and public relations can be seen as rivals when really, they work better jointly than not. Here are three reasons to consider integrating the two.
With the right methods, establishing a strong social media advertising presence can increase traffic, brand awareness, and relevancy. Bonus: Many millennials—a popular target audience for many businesses—spend a lot of time on social media.

If you’re an avid internet user (and let’s be honest, who isn’t?), you’ve probably gotten annoyed by ads badgering you everywhere. They’re in the margins of every site you visit, they pop up at you unexpectedly, and they’re on your Facebook and Twitter feeds.

While family and friends may have been the main influences in your decision, students today are increasingly turning to Google to inform their decision about higher education. Thus, educational institutions are increasingly investing in digital strategies to engage potential students.
No matter what situation you’re in, it’s highly likely that your sales process could be improved, but it’s difficult to know where to start or what to focus on. Thankfully, I’m here to help! Included are some of the most important aspects of the sales process that you should implement or improve.
Remember when you started in Chicago (or New York City, or San Francisco, or Austin) as a tiny startup? Let’s say you were in an incubator for a while. Then you grew into official offices in River North. At first, the view of the Chicago River inspired you, but now you’re aching to reach new horizons. How about growing to a new city?
Let’s just pretend that the 2009 hit “Boom Boom Pow” by The Black Eyed Peas was really about desktop browsing. Truer words were never spoken by Fergie when it comes to your website. Desktop browsing is so 2000 and late.

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